Orbitz accused of dealing higher-priced hotels to mac users

11:39 AM, Jun 26, 2012   |    comments
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The Wall Street Journal reported Tuesday that Orbitz was steering Mac users toward higher-priced hotels than PC users, based on spending habits discovered by one of the site's algorithms.

Orbitz engineers said they were experimenting with predictive analytics based on users' computers, which resulted in Mac users being served up a different set of results -- often with a bigger price tag. And boy, did that anger some Mac users.

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