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Kalypso Media launches new Kobalt Games lable

3:13 PM, Sep 27, 2013   |    comments
The Kobalt Games brand focuses on "digital first" releases.
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The Kalypso Media Group has expanded its reach through the creation of a new publishing label.

Known as Kobalt Games, the new label is to publish high-quality titles for PC, XBLA, PSN, MAC and Linux at a mid-price level.  Releasing its titles primarially through digital distribution, Kalypso says to Kobalt game will ever carry a retail price higher than $30 US.

"With the founding of our new 'Digital First' division, Kobalt Games, we create a clear and direct-to-consumer purchasing channel," said Simon Hellwig, Global Managing Director of Kalypso Media.  "The Kalypso brand will continue to publish premium full-price titles such Tropico 5 and The Dark Eye - Demonicon which will be released simultaneously via digital distribution and boxed retail, while Kobalt will offer mid-priced, high quality titles to our audience."

The first title in the Kobalt Games line-up is Blood Knights from developer Deck 13 Interactive, whose worldwide distribution rights were recently acquired by dtp Entertainment AG.  The title's distribution rights include all planned platforms: Windows PC, XBLA and PSN with a release scheduled for late 2013.

Founded in 2006 in Germany by industry veterans Simon Hellwig and Stefan Marcinek, Kalypso Media is a global, independent developer, marketer, and publisher of interactive entertainment software with more than 120 employees worldwide.


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